Les professionnels de la communication, dans ses différente formes et dénominations (communication stratégique, relations publiques, corporate, etc.) sont invités à participer à l'édition 2014 du European Communication Monitor, l'enquête scientifique européenne de référence sur la réalité de la communication d'aujourd'hui. Répondre à cette enquête ne prend pas plus de 15 minutes :
European Communication Monitor 2014 survey launched
March 1, 2014 – This week, the European Public Relations Education and Research Association (EUPRERA) is launching its annual poll on the status and future of strategic communication. Communication professionals across Europe are invited to participate in the survey, which is available at www.communicationmonitor.eu until the end of March.
his well-known representative survey is conducted by 11 renowned universities in cooperation with the European Association of Communication Directors (EACD) and sponsored by Ketchum. In Belgium, Prof. Andrea Catellani from the Université Catholique de Louvain is coordinating the study activities.
The European Communication Monitor 2014 addresses topics like mobile communication, leadership, networking and mentorship, gender, and strategic issues relevant for the communication function. It will identify characteristics of excellent communication departments as well as commonalities and differences across Europe. Country-to-country comparisons and benchmarks of different types of organisations (private and joint-stock companies, non-profit, governmental, agencies, etc.) will make the results relevant for everybody in the field.
Participants will share their experiences to build a concise picture of the discipline. Every participant will receive a full report of the results and be entered in a prize draw for 5 Lomography cameras – the stylish way to shoot photos for creative people.
With more than 2,700 participants from 43 countries in the 2013 edition, the annual European Communication Monitor is the largest empirical survey in communication management and public relations worldwide. The study is undertaken for scientific purposes. Participants will remain anonymous and the data will be reviewed by the academic research team. Results will be presented both internationally and nationally in the summer.
Contact in Belgium:
Prof. Andrea Catellani
Université Catholique de Louvain
Prof. Dr. Ansgar Zerfass, President of EUPRERA
University of Leipzig - Burgstrasse 21, D-04109 Leipzig, Germany
The European Public Relations Education and Research Association (EUPRERA) is an autonomous organisation that aims at stimulating and promoting innovative knowledge and practices of public relations education and research in Europe. With nearly 600 members across 35 countries – among them most universities and professors focusing on research and education in communication management across the continent – its main objectives are fostering joint research and knowledge transfer between academia and practice.